A recent report by France Info highlights the shift in French consumption habits toward alcohol-free alternatives. In 2024, more than a quarter of French people reported consuming these beverages, with an even higher proportion—41%—among those aged 26-35.
With its Chavin Zero range, Maison Chavin embraces this trend by offering de-alcoholized wines that meet the demands for moderation and refined taste. These products appeal to a diverse audience, from flexi-drinkers to pregnant or breastfeeding women, seeking modern and responsible options.
This shift in consumption reflects a broader movement toward elegant and inclusive sobriety, driven by high-quality products that redefine the standards of festive beverages.
👉 Watch the full report on France Info: Link to the report
