During the program “Pourvu que ça dure!” hosted by David Jacquot, Mathilde Boulachin, founder and CEO of Maison Chavin, shared her insights on the booming alcohol-free wine market. A dynamic sector where Chavin stands out as a key player, thanks to its expertise and innovative approach.
Mathilde discussed Chavin’s rapid growth, the significance of international markets, and the pivotal role of Dry January in promoting more mindful drinking habits.
Many thanks to Public Sénat and David Jacquot for this engaging and inspiring conversation.
👉 Watch the full interview here: https://www.publicsenat.fr/emission/pourvu-que-ca-dure/sans-alcool-un-marche-en-pleine-effervescence-e7
