A recent report on the TF1 8 PM News spotlights Dry January, or “Sober January,” as an opportunity for millions of French people to reconsider their relationship with alcohol. In 2025, more than 10 million participants are joining this collective...
In its article titled “Dry January: More Than a Quarter of French People Plan to Abstain From Alcohol in January”, Le Figaro examines the growing appeal of Dry January, which now resonates with a significant portion of the French population. According to a...
A recent report by France Info highlights the shift in French consumption habits toward alcohol-free alternatives. In 2024, more than a quarter of French people reported consuming these beverages, with an even higher proportion—41%—among those aged 26-35. With its...
In its article titled “Dry January: Here’s How Many French People Are Ready to Take on the Zero-Alcohol Challenge”, Elle highlights a notable shift in French consumption habits. According to a study conducted by CSA for Maison Chavin, 12% of French...
In its article titled “Occitanie in Your Glass: From Authenticity to New Trends”, Actu.fr highlights the richness and innovation of beverages produced in Occitanie. Among these regional gems, Maison Chavin stands out as a major player in the alcohol-free...
In its article titled “The Alcohol-Free Boom in Biterrois”, Midi Libre explores the rise of no-low alternatives in the region, spotlighting local players like Maison Chavin. Since 2010, Maison Chavin has established itself as a pioneer in the sector,...
