On Saturday, December 28th, TF1’s 8 PM News aired a report on the growing alcohol-free market, a trend that is increasingly appealing to consumers seeking refined and responsible alternatives.
Our alcohol-free cuvées were highlighted at our client Belles Grappes in Bordeaux. This report provided Bordeaux wine enthusiasts, renowned for their expertise, with the opportunity to taste our wines. An experience that both surprised and delighted, once again proving that sobriety can rhyme with quality.
This feature on TF1 underscores the growing interest in alcohol-free alternatives and the recognition of our expertise.
👉 Watch the full report on TF1: Replay Link
We extend our heartfelt thanks to Belles Grappes and the TF1 8 PM News team for showcasing our products and this new way of toasting.