Mathilde Boulachin, founder and CEO of Maison Chavin, had the pleasure of participating in episode 21 of the podcast “If Dionysus Were a Woman!”. In this captivating episode titled “Revolutionizing Wine with Nolo(w) and the Art of Differentiation”, Mathilde shares her innovative vision and unique journey in the world of wine.
The podcast highlights her commitment to pushing the boundaries of traditional winemaking with a resolutely modern offering: non-alcoholic wines. Through her bold approach, Mathilde has successfully established Chavin as a key player in the “nolo” (no or low alcohol) movement, while staying true to the art of differentiation, which lies at the heart of Maison Chavin’s identity.
In this episode, she reflects on the challenges she has faced in revolutionizing an industry steeped in tradition and explains how innovation, quality, and consumer respect are central to every strategic decision.
Listen to this inspiring conversation here and discover how Chavin is redefining the enjoyment of wine, while opening up new perspectives for lovers of refined and responsible beverages.